How to Monitor Your Business in Practice? – Part 1
Online businesses are easy to monitor due to their digital nature. This is an advantage to exploit to ensure its health and detect any drifts...
In a subscription business, what is the difference between Booking and Revenue?
Summary Booking is the money counted at the time I received it.Revenue is the money counted at the time the service is realized or product...
Early Bird Offer and Subscription: Is it a Good Idea?
Summary In a recurring business like subscription, Early Bird aren’t useful for acquisition. In retention, specific CLV conditions must be met to make them relevant....
What is Tenure and why is it important?
Summary A subscriber’s Tenure measures the length of time they have been a subscriber 👶👨🦳. It is a measure of loyalty. Used as a segmentation...