Tag: RetentionMarketing

1. What is gamification? 🎮 Gamifying a website, application, or service involves including fun elements to encourage customers, subscribers, or users to complete actions or...

I run a subscription business and I urgently need to increase the number of subscribers. 📉 In fact, according to my projections, I’m going to...

I run a subscription business. According to projections based on current trends, the number of subscribers is below target. However, I need to meet my...

In the first part of this article, we looked at how to address emergencies while adopting a rational approach. Before taking action, you must verify:...

I run a subscription business. Based on current trends, projections are below target. 📉 However, I need to reach my financial goal. 💪 What are...

In my previous article, I outlined KPIs for manual renewal processes that mirror an Acquisition purchasing flow. In this article, we will discuss the measurable...

In my previous article, I detailed the use cases that make a manual renewal process useful, as well as the solutions implemented. One solution involves...

A subscription is generally defined as a contract for the acquisition of a regular service for an indefinite period in exchange for regular payments. Automatic...

In recent years, regulators clarified communication rules through GDPR and the California Consumer Privacy Act. Let’s review the rules, the different types of messages, and...

This article will be more technical than usual as we’ll explore a unique way of examining sales data. We’ll learn from it and use this...